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	<title>Firebones &#187; kindle</title>
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	<description>Code.  Money.  Literature.</description>
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		<title>The Apple Theory of Buying Electronics Applied to AMZN</title>
		<link>http://blog.firebones.com/2009/02/09/the-apple-theory-of-buying-electronics-applied-to-amzn/</link>
		<comments>http://blog.firebones.com/2009/02/09/the-apple-theory-of-buying-electronics-applied-to-amzn/#comments</comments>
		<pubDate>Tue, 10 Feb 2009 04:48:31 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[AMZN]]></category>
		<category><![CDATA[kindle]]></category>
		<category><![CDATA[amazon]]></category>
		<category><![CDATA[amzn]]></category>

		<guid isPermaLink="false">http://blog.firebones.com/?p=271</guid>
		<description><![CDATA[Several times over the last seven years, I&#8217;ve purchased an AAPL product instead of buying the stock.  Without fail, I would have been better off financially buying the stock rather than the device.
Tonight, I pre-ordered a Kindle 2.0 and the same effect may be at play, despite Amazon&#8217;s big run up since its lows.
The [...]]]></description>
			<content:encoded><![CDATA[<p>Several times over the last seven years, I&#8217;ve purchased an AAPL product instead of buying the stock.  Without fail, I would have been better off financially buying the stock rather than the device.</p>
<p>Tonight, I pre-ordered a <a href="http://www.amazon.com/gp/product/B000FI73MA?ie=UTF8&#038;tag=firebones-20&#038;linkCode=as2&#038;camp=1789&#038;creative=9325&#038;creativeASIN=B000FI73MA">Kindle 2.0</a><img src="http://www.assoc-amazon.com/e/ir?t=firebones-20&#038;l=as2&#038;o=1&#038;a=B000FI73MA" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /> and the same effect may be at play, despite Amazon&#8217;s big run up since its lows.</p>
<p>The new Kindles aren&#8217;t available until the 24th, so that gives me a few more days to try to get back into my AMZN position that was called away at 50.  The more I study Amazon, the more amazed I am at their strategy and coherency of vision.</p>
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